eyeforpharma 2018

From 13-15th March this year, we were in Barcelona presenting a vision of respiratory_care v2.0 to attendees at the eyeforpharma conference 2018.

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Exterior of Barcelona International Congress Centre
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From 13-15th March this year, we were in Barcelona presenting a vision of respiratory_care v2.0 to attendees at the eyeforpharma conference 2018.

Eyeforpharma brings together professionals from across the pharmaceutical industry and this year’s conference provided an opportunity to discuss the changing future of healthcare in a digital world. In particular conversations over the course of the event explored how expectations of healthcare and pharma companies are changing as patients become more digitally savvy.

Along with a general Teva presence throughout the event, on the Wednesday our Head of Product and Health Solutions Mark Milton-Edwards gave a presentation focused on the potential for new technology and improved data collection to simplify the management of chronic respiratory disease. He also took part in a discussion panel “The evolving needs of the digital native customer” which explored how the use of data and connected healthcare are becoming more widespread and how this affects what pharma need to offer.

It was a fascinating discussion and we hope to go back next year!

Exterior of Barcelona International Congress Centre

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